MSW-ARS has developed empirical evidence of how communications work that can accurately connect short-term sales and long-term brand development to the performance of the individual and collective touch points in the journey.
Our process is embodied in a suite of products that guides our clients from Brand Planning to Activation and then to In-Market Tracking. We do this with a full array of world class solutions including proprietary survey techniques, facial coding, eye tracking, neuro measurement and media planning & forecasting.
While that sounds like a lot there’s actually more… we offer a wide range of complementary research solutions including: A&U, segmentation, conjoint, mobile, neuro, and other custom approaches.
- We Are High Touch… we listen, we design and we deliver, with a customer experience second to none.
- Our Pricing is More Than Competitive… we have operational efficiencies and a philosophy of delivering value.
- We Offer Global Capabilities… in both established and emerging markets.
- And We Are Always Innovating… recently awarded a US Patent for our innovative Outlook® Media Planner.